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     Herd mentality, mob mentality and pack mentality, also lesser known as gang mentality, describes how people can be influenced by their peers to adopt certain behaviors on a largely emotional, rather than rational, basis. When individuals are affected by mob mentality, they may make different decisions than they would have individually.

     Social psychologists study the related topics of group intelligence, crowd wisdom, groupthink, deindividuation, and decentralized decision making.